Thursday, 12 July 2012

ELLE Competition

Elle held a competition for an internship, I applied for the fashion editor position for the A/W edition, which was oriented around a 1950's theme.


I had to get as much social media votes for my design in a week, unfortunately I didn't get the internship, however i am so happy with the social media votes i received! 


Thank you everyone who voted! 




Megla M


Fine artist Stamatia Megla launches an exciting new collection for her ‘Megla M’ fashion label – entitled ‘Femininity under Question’ - for Autumn/Winter 2012.

Using fashion as a medium for conceptual art, and with a background in theatre and dance, Megla M unveils this collection to tell a story about the evolution and expression of femininity through the ages.

Historical meanings and attitudes surrounding femininity, as well as changes in perceptions, are portrayed throughout the collection;
inspiration is drawn from 18th and 19th century dressmaking techniques and the rise of self- expression through fashion.






Tuesday, 10 July 2012

Trine Lindegaard Menswear


As a Junior Fashion PR for Temomanin PR-  I am representing an amazing designer Trine Lindegaard an inspirational fashion designer!  


if your interested in her designs please contact me on jason@temomaninpr.com

Trine Lindegaard was born in Denmark, studied at the Istituto Carlo Secoli in Milan then went on to graduate from the Royal College of Art in 2010. Her graduate collection received international press coverage with Lindegaard be- ing labeled one to watch by Vogue. She showed her first collection for S/S12 last year during London Fashion Week.

The inspiration for the new A/W 12 collection came from the designer studying old photographs from the 60’s that captured the freeness of child’s play, with children dressing up as classic childhood characters. Lindegaard also used the backdrop and landscape of the great American desert as inspiration to create the palette that runs throughout the collection – dusty pinks, mustards, em- eralds and sky blues - recreating the innocence of the child’s universe whilst keeping a dreamlike mood.

The exceptional craftsmanship seen in the debut collection is ever present in the A/W 12 collection. Lindegaard achieved the desired feel for the collection by hand painting fabrics with muted tones and organic patterns, bringing luxu- rious silks to life. 







Sunday, 17 June 2012

Melancholia

A fashion photo shoot based on the feeling of "Melancholy".

Collaborating with the wonderful Kodi, an amazing photographer! We decided we wanted something dark and mysterious with a sense of longing. 

Modelled by the wonderful Carla Grelier! Beautiful beyond words! I wish her all the best in her career, Dior keep an eye on her! ;) 
Also my two beautiful nieces Matilda and Frida Tuovinen, love them to bits! :D 




Thursday, 14 June 2012

My Magazine Layouts!


Criticism, Communication and Curation.

CCC is a magazine created by CCC students, designed by the Graphic Students.

Some advertisements that i created for some pages inside the CCC magazine. 








Monday, 14 May 2012

Wars Recollected


My aim here was to create a surreal and underground portrayal of wars. I juxtaposed the imagery of war with chic and bohemian elements. The contrast of contemporary fashion components with the dark subject matter symbolizes the culture of the war itself. 

Greek War

American C


War In Italy


Cold War

French Revolution

WW1

Sunday, 29 April 2012

Women Of The 1950s

I feel the final images I have created for the 3rd year Illustration Work-in-Progress show are some of the most exciting pieces of work that I have created. They are inspired by the classical Tom Ford campaigns as well as photography from the 1950s. I am very proud of these images, as I went for a different approach in which I wanted to create a sophisticated feel, but also retain the edge and boldness of my original style.






















A link to the CSM work in progress website.
http://www.csm-illustration.com/2012/illustrators/jasonmatheou.html


I wanted to recreate the 1950s by using the fashion and style of the 50s decade, and changing it by portraying a modernized version. I did this by juxtaposing the models I photographed in a more confident and free pose, while the 1950s women are posed typically in a standard housewife role.

In part, these images are a celebration of International Women's Day. :)